Behind the Scenes at West Elm Shoot
20 Jul
For large parts of the last month I’ve been slaving over a camera and light box trying to get good quality photographs for my paper goods store (launching soon!). For that reason, I have a special, personal, understanding of just how much work a photoshoot can be.
And when you’re a huge design chain like West Elm, it takes a room full of people to make a shoot work.
Check out this cool behind the scenes look at how they set up to take product shots of one of their fall 2010 duvet covers.










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